Fanout vs mLabs
Both are Brazilian and start near R$29.90. mLabs bills per client; Fanout bills by connected accounts — several profiles on the same network sit on one plan.
Read the comparison →Global market
Fanout vs Hootsuite
Hootsuite is an enterprise panel: seats, workflows, listening. The price starts far from Fanout. If you need that, we are not the replacement. If you need to post to nine networks without the panel, we are.
| Criterion | Fanout | Hootsuite |
|---|---|---|
| Starting price | US$19/mo | from ~US$99 |
| You pay for | Connected accounts | Per seat |
| On the first plan | 15 accounts | Enterprise panel |
| X / Twitter | No | Yes |
| Threads and Bluesky | Yes | Yes |
| Google Business | Pending API | Yes |
| Official APIs only | Yes | Yes |
| One original, crop per network | Yes | No |
| Media preparation | Yes | No |
| MCP (agents) | Add-on | No |
| REST API | Add-on | Yes |
| Approval by link | Yes | Yes |
| Support | Human | English / enterprise |
| Trial | 7 days · card required | Demo / trial |
when Fanout fits
Where we win.
- Starting price and simplicity. There's no US$99 seat just to start posting.
- MCP, studio, and composer in the same product, without an enterprise bundle.
- You pay for accounts, not for a person sitting in the panel.
when they fit
Where Hootsuite still wins.
- Corporate social listening, SSO, heavy approval queues — we don't try to win that.
- If the company needs 40 seats and a brand workflow, Hootsuite still makes sense.
- They post to X. We don't.
who it's for
The honest cut.
For a small team or creator who needs to publish, not listen to the whole internet. Hootsuite is another category of price and product.
Competitor prices are typical public list prices and they change. Fanout prices are ours, today. LinkedIn, Google Business, and Pinterest on Fanout still depend on API approval.
other comparisons
Fanout versus each one.
Fanout vs Flux
Flux also anchors the first plan at R$29.90 and bills per client. Fanout uses the same price floor, with accounts included and a composer built for nine networks.
Read the comparison →Fanout vs Buffer
Buffer charges per channel. Five networks become five lines on the invoice. Fanout charges by accounts on the plan — Instagram, TikTok, and YouTube for the same brand don't triple the price.
Read the comparison →Fanout vs post-bridge
The product cut is the closest: scheduling, studio, API, MCP, accounts on the plan. The difference is the market, X, and the trial.
Read the comparison →Fanout vs Postiz
Postiz is cloud and also self-host. If you want the scheduler on your server, they win. Fanout is a hosted product, with studio, approval, and MCP in the same place.
Read the comparison →